Social Media Tools and School Admissions

I attended the FinalSite social media webinar this morning. They now have a web site to help schools get started with Facebook, Twitter, LinkedIn, and YouTube. Here are a few notes of the most interesting examples I picked up from this session.

Northfield Mount Hermon
– 2,000 fans of their main Facebook page
– separate Facebook page for “admitted but not yet enrolled” students

Christchurch School
– Admission inquiry Facebook page

Urban School
– Facebook page for “accepted but not enrolled” students

Could LinkedIn replace our web site career network? I’ll test the idea tonight with our alumni board.

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