Tag Archive for edsocialmedia

Social Media Tools and School Admissions

I attended the FinalSite social media webinar this morning. They now have a web site to help schools get started with Facebook, Twitter, LinkedIn, and YouTube. Here are a few notes of the most interesting examples I picked up from this session.

Northfield Mount Hermon
– 2,000 fans of their main Facebook page
– separate Facebook page for “admitted but not yet enrolled” students

Christchurch School
– Admission inquiry Facebook page

Urban School
– Facebook page for “accepted but not enrolled” students

Could LinkedIn replace our web site career network? I’ll test the idea tonight with our alumni board.

Social Media In Education

Thank you to Alex Ragone and Vinnie Vrotny for hosting me on EdTechTalk. Here is the audio recording. As a follow-up to the CASE webinar on social networks and school advancement, we talked Facebook, Twitter, and school communication strategies.

Length: 30:07 minutes (13.82 MB)

Facebook changes fan pages

We just learned about Facebook fan pages, and now they’ve changed them! As we are only just starting to set up our pages, the change probably works to our advantage.

fb notice

As Mashable explains, the new fan pages operate more like a profile than a “shrine.” The organization’s wall dominates the page, and company information is minimized. Most importantly to us, page status updates will now appear in fan’s news feeds. This is critical to us as we adopt Facebook to reach our school community where they are. The new model appears to suit our communication strategy better than the old, where a user would have to remember to go visit our fan page.


We plan to launch the Facebook pages with our new web site this summer. Stay tuned.

Gaming, social networks, and compulsive behavior

We recently held a parent evening with Jerald Block, M.D., psychiatrist and expert on internet addiction. Dr. Block provided the group with a highly data-based analysis of the issues, focusing our attention on real issues that merit our concern and debunking popular, politically-motivated misconceptions about the effects of technology on kids. We had a large turnout for the event, demonstrating parents’ concern and desire to learn more about this field.

Please visit the Catlin Gabel web site to listen to the presentation and view Dr. Block’s slides. (We have permission to post them there.)

Block and parents